Saturday, 10 October 2015

TYPOGRAPHY | GRAPHIC DESIGN PROJECT

Graphic Design, one of my biggest passion.

On the 6th of October we started the Graphic Design rotation and the first work we did was about Typography.
Although I studied Graphic Design for six years, I have never worked with Typography that much.
The project brief asked me to realize a piece which visually represents a poem related to my own cultural background. To be playful and to try and discover new things.
Typography is an important part of Design, as it helps to define it, communicate messages and in some cases "let the words speak".
Different uses of this visual art are found in Branding, Advertising and other branches of Graphic Design.

The times I could observe and appreciate Typography works, were thanks to Sebastian or Seb Lester. He is an English artist, type designer and calligrapher who mainly works as freelancer.
I learned about Seb Lester through social medias as he is also known for his videos of hand drawn calligraphy, often of famous brands.
As Huffington Post, UK Daily Mirror and Buzzfeed report, "He can be considered to be known by the wider public for viral videos of him hand-drawing well known logos".
BBC recently defined him as the "Banksy of Calligraphy".

Here are some examples of works by Seb Lester:






To begin our project, we started with some visual representations of some words in our poem.

Author's own.
For the word lonely I chose to darken the background with charcoal first. The typeface is small, tight and positioned at the centre. I then chose to drip some black ink on the paper to accentuate the sense of loneliness in the dark.








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